About Us


To become the long-term funding source to support leadership development, educational programs, and other efforts to advance the potato industry in the United States.

Founders Society Campaign

Through the Founders Society Capital Campaign the goal is to establish a $2-million dollar Legacy Fund to support industry programs.

Individuals and businesses can pledge to become members of the Founders Society through December 31, 2020 and fulfill their pledge through December 31, 2023.

For additional information on becoming a member of the Founders Society, info@pleaf.org

Our Programs

Board of Directors

Shelley Olsen, Chairman of the Board, Othello, Washington

RJ Andrus, Idaho Falls, Idaho

Gregg Halverson, Grand Forks, North Dakota

Richard Pavelski, Hancock, Wisconsin

Dan Moss, Delco, Idaho

Keith McGovern, Fargo, North Dakota

Ex-offico: Shawn Boyle, Kam Quarles, Blair Richardson